E-Commerce - B2C Model

In B2C model, a business website is a place where all the transactions take place directly between a business organization and a consumer.
B2C Model
In the B2C model, a consumer goes to the website, selects a catalog, orders the catalog, and an email is sent to the business organization. After receiving the order, goods are dispatched to the customer. Following are the key features of the B2C model −
  • Heavy advertising required to attract customers.
  • High investments in terms of hardware/software.
  • Support or good customer care service.

Consumer Shopping Procedure

Following are the steps used in B2C e-commerce −
A consumer −
  • determines the requirement.
  • searches available items on the website meeting the requirment.
  • compares similar items for price, delivery date or any other terms.
  • places the order.
  • pays the bill.
  • receives the delivered item and review/inspect them.
  • consults the vendor to get after service support or returns the product if not satisfied with the delivered product.

Disintermediation and Re-intermediation

In traditional commerce, there are intermediating agents like wholesalers, distributors, and retailers between the manufacturer and the consumer. In B2C websites, a manufacturer can sell its products directly to potential consumers. This process of removal of business layers responsible for intermediary functions is called disintermediation.
Disintermediation
Nowadays, new electronic intermediary breeds such as e-mall and product selection agents are emerging. This process of shifting of business layers responsible for intermediary functions from traditional to electronic mediums is called re-intermediation.
Reintermediation

Comments

Post a Comment

Popular posts from this blog

E-Commerce - Business Models

Image
E-commerce business models can generally be categorized into the following categories. Business - to - Business (B2B) Business - to - Consumer (B2C) Consumer - to - Consumer (C2C) Consumer - to - Business (C2B) Business - to - Government (B2G) Government - to - Business (G2B) Government - to - Citizen (G2C) Business - to - Business A website following the B2B business model sells its products to an intermediate buyer who then sells the product to the final customer. As an example, a wholesaler places an order from a company's website and after receiving the consignment, sells the endproduct to the final customer who comes to buy the product at one of its retail outlets. Business - to - Consumer A website following the B2C business model sells its products directly to a customer. A customer can view the products shown on the website. The customer can choose a product and order the same. The website will then send a notification to the business organization via ema
Read more

9 ways the workplace will be different in 2050

Image
Over the years we've seen the workplace go through a number of dramatic changes: The dress code has shifted away from the suit and tie. There are entire jobs devoted only to the strategic use of social media. People are "job hopping" every year or two, rather than committing their careers to one company. And that's just within the last five or 10 years; imagine how much different it will look several decades from now. Business Insider spoke to futurists with expertise on the workplace to better understand how it could change by the year 2050. These are only predictions, of course, but given the already rapid pace of change underway thanks to advancements in technology, here are nine very likely scenarios we could see in the next few decades. The corporate ladder could become the "corporate lattice." Flickr/loiclemeur In the past 25 years, one-quarter of companies have reduced the number of layers of management they have, moving toward a
Read more